My practice moves between brand identity, visual storytelling, and spatial design. I am drawn to work that connects culture, narrative, and tactile experience, and I care about what something means before I think about how it looks.

Naturally curious, drawn to projects that sit between disciplines. My process is playful but grounded in what things actually mean.

Before design I was deep in fashion. London Fashion Week, editorial shoots, production coordination. That world taught me how creative ideas survive contact with reality, and I have not forgotten it.

My work tends to go somewhere personal. Mental health, culture, the overlap between self-care and comfort, wanting technology to feel as tactile as clay.

Currently collaborating with Loved Before on brand and spatial design, and working at Selfridges. Bilingual in English and Chinese, which quietly informs everything I make.

If you are looking for someone who brings all of that together, I would love to talk.